Coinme's remote-first workplace prioritizes "deep work" - focused, uninterrupted time for complex tasks - to boost productivity and employee satisfaction. This approach, based on Cal Newport's concept, allows team members to engage deeply with important projects without distractions.

The company implemented Deep Work Wednesdays, clearing calendars of meetings to enable concentrated work on crucial tasks. This initiative has already shown success, helping the marketing team launch significant projects like Cryptoliteracy.org.

Key Elements of Coinme's Deep Work Strategy:

• Meeting-free Wednesdays company-wide
• 90-minute focused work blocks
• Disabled notifications (email, Slack, social media)
• Strategic meeting scheduling on Mondays and Tuesdays
• Calendar holds to protect deep work time

Implementation Tips for Organizations:

• Secure leadership buy-in and support
• Make it a cultural initiative, not just individual preference
• Schedule team meetings early in the week
• Protect designated deep work time from meeting creep
• Train employees to build focused work habits

Benefits Observed:

• Increased productivity
• Better work-life balance
• Reduced meeting fatigue
• Faster project completion
• Enhanced employee satisfaction
• Improved remote work effectiveness

This structured approach to deep work has become particularly valuable for remote teams, helping prevent burnout while maintaining high productivity levels. Success requires consistent practice, organizational support, and deliberate protection of focused work time.

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